Captivating Events

Your up-to-date list of upcoming customer advocacy-focused events.

Upcoming Events

Customer Advocacy Foundations Workshop

February 26, 2025
9:00 AM PT
San Mateo, CA

Learn all the basics for starting your own B2B customer advocacy program from some serious experts - proven ideas and practical advice.

Lifecycle Advocacy Workshop

February 27, 2025
9:00 AM PT
San Mateo, CA

A 3-hour interactive session around the evolution of B2B advocacy, lifecycle advocacy design, and hands-on exercises to hone your learning.

Past Events

Customer Advocacy Foundations Workshop

January 29, 2025
London, UK

Learn all the basics for starting your own B2B customer advocacy program from some serious experts - proven ideas and practical advice.

CAP Certification: Program Execution

December 3, 2024
Virtual Class

This certification course will equip you with innovative and practical ideas to set your work apart from standard approaches to customer engagement in a rapidly evolving profession.

CAP Certification Summer Session: Business Impact & Program Execution

June 18, 2024
Virtual Class

Sharpen your competitive edge in customer advocacy alongside your peers with the CAP Certification series this summer!

2024 Advocacy Vendor Speed Dating

May 15, 2024
Live Webinar

In this special, two-day event, we'll host 15 participating vendors ranging from full-fledged platform offerings to program add-ons. Learn how each can add some sizzle to your advocacy & engagement strategy and heat up your customer relationships.

CAP Certification: Program Execution

September 12, 2023
Virtual Class

This certification course will equip you with innovative and practical ideas to set your work apart from standard approaches to customer engagement in a rapidly evolving profession.

CAP Certification: Module 1 - Business Impact

July 17, 2023
Virtual Class

This certification course will equip you with innovative and practical ideas to set your work apart from standard approaches to customer engagement in a rapidly evolving profession.